Howell Main Street and Lake Trust Credit Union Partner to Drive Community Development through Small Business

Howell Main Street Inc. has announced a brand new partnership with Lake Trust Credit Union, with a specific focus on supporting small businesses in their first year of operation. The downtown Howell Rental Subsidy Program partnership is designed to provide assistance for retail, dining, arts, and entertainment-based businesses that choose to locate within the downtown Howell Main Street district. Through this program, Howell Main Street will provide rental assistance for up to 12 months for businesses that choose to locate in our core downtown Main Street district.  To provide further support, the Howell Area Chamber of Commerce is proud to partner with the Rental Subsidy Program, providing the grantees with a Chamber membership for their first year of operation.

The rental assistance program is the first of its kind to debut in Michigan.  Howell will pilot the program and after the initial year plans to work with Lake Trust, the Michigan Economic Development Corporation, as well as the Michigan Main Street Center to offer a similar program in other communities.

Interested new businesses must complete an application of interest and meet various criteria that will help ensure the business can be successful in the long-run in downtown Howell.  For the pilot year in 2019, only two businesses will be accepted and funded under the program.

“This new program demonstrates the commitment of Lake Trust and Howell Main Street Inc. to supporting small businesses and fostering community development. As we plan for the future of our downtown, we need to not only drive the types of businesses that our community and visitors want but also form creative ways to help them on the road to long-term business success,” states Howell Main Street Inc. C.O.O./DDA Director Cathleen Edgerly

“We’re pleased to be part of this innovative program with our friends at Howell Main Street,” said Andrea Mosher, Lake Trust Credit Union Senior Vice President of Lending Solutions. “We envision great things for this effort as one of our many ways to give back to the community. We’re always grateful for people choosing the only Michigan credit union headquartered in our county, and our Howell branches will provide the products and dedication people and businesses appreciate.”

Howell Main Street Inc. is a unique blend of business and property owners, community leaders, entrepreneurs, residents, and visitors, all personally engaged in working together to support downtown Howell. Our grass roots, volunteer-led organization blends innovation and creative approaches to positively position and grow our downtown through quality events, projects, preservation, and programming. We are a community celebrating our past while looking toward our future, building passion and pride for downtown Howell.

Lake Trust Credit Union has more than $1.8 billion in assets and ranks fourth-largest in Michigan in number of member accounts. With federally NCUA-insured branches located in counties across the state of Michigan, Lake Trust is committed to creating stronger Michigan communities. Membership is open to anyone who lives, works, worships or attends school in its service area. For more information, visit and follow @LakeTrustCreditUnion on Facebook and @laketrust on Twitter, Instagram and Pinterest. Visit and follow @movedbygood on Twitter, Instagram, Facebook and LinkedIn.