The job of the Promotions Committee is to promote downtown as the center of commerce, culture, and community life for residents and visitors alike. Responsibilities of the committee include:
- Understanding the changing market – both potential shoppers and your “competition”
- Identifying downtown assets, including people, buildings, heritage, and institutions.
- Defining Main Street’s market niche- it’s unique “position” in the marketplace.
- Creating NEW image campaigns, retail promotions, and special events to lure people back downtown.
MEETINGS: The Promotion Committee meets the third Thursday of the month at 11:00 a.m. (for the months of May, June, and July; thereafter returning to 9:30 a.m.) at the Howell Main Street DDA Office, 118 W. Clinton St. These meetings are open to the public.